This is an example of a z pattern poster. This first thing that popped our to my eyes was the big, bold writing at the top of the poster. After looking at that, my eyes went straight to the left bottom of the picture and went right across to the right. Some principles that are used in this are definitely color, line, and value.

In this poster, it shows a visual center. When I first saw it, my eye shot at the eyes of the girl inside the huge eye and focused on the center of the picture. Some of the principles of design in this are line, color, and value.